February 08, 2021
LOGO STORY 2
The CASAYOJA naming and logo is very dear to my personal and professional transformation and work. CASA means house in Spanish, my native language. In this regard I am housing my personal path, all of me. Everything of mine is merging together in one place, under one roof, in one house - my craft, my vision, my creativity, my values, my spirituality, my body, my healing.
I believe, as a woman that I’m finally able to hold it all in one container in an honest and grounded way; to walk my talk. YOJA (yoha) is me! It’s the way my friends back home in Puerto Rico started to call me in my late teens. The spelling, which came from my dear friend Wilka Roig, comes from the phonetics of Johanna (Joha) in Spanish.